ANSI Logo, Icon and Marks
"ANSI", the ANSI logo, and numerous other identifiers containing "ANSI" are registered trademarks, service marks,
and accreditation marks of the American National Standards Institute (ANSI).
ANSI does not itself develop standards or certify management systems, products, services, materials, or personnel. ANSI does not permit, under any
circumstances, the use or registration by others of “ANSI,” the ANSI wording and crescent design logo (“ANSI Logo”),
icon, or any other marks, names, or domain names consisting of or incorporating ANSI or marks owned by ANSI, or anything confusingly similar
(individually and collectively “ANSI Marks”). Doing so would give the false impression that ANSI carries out certification
activities, or has approved or authorized the organization using its ANSI Marks.
ANSI reserves the right to take whatever actions it considers necessary to prevent the misuse of its valuable ANSI Marks.
Examples of unacceptable use of the ANSI Marks
Use or registration of ANSI Marks as identifiers in connection with third-party products, services (other than approved use by
accredited organizations as specifically discussed below), domain names, social media user names, websites, logos, marketing materials,
advertisements, and company letterheads is strictly prohibited. Use or registration of ANSI Marks in self-declarations, such as logos
combining ANSI Marks with member (or other) names (“ANSI Member Icon”), is also strictly prohibited. Use of ANSI Marks or placement of
such ANSI Marks in a manner that is misleading or incorrectly implies that ANSI endorses, has accredited, or
otherwise approves a particular organization, product, or service is strictly prohibited.
Examples of acceptable fair use of the ANSI Marks
Certain limited uses (not registration) of the ANSI mark are permitted strictly for accurate, informational reference, in text only –
and not to identify goods, services, or organizations. Specifically,
the following examples would be considered acceptable if accurate and included in text:
"This product complies with ANSI [insert standard number] standard."
"Manufacturer Declares Compliance to ANSI [insert standard number] standard."
As discussed above, the ANSI Marks cannot be used or registered by members, standards developers, or certification programs
(other than approved use by accredited organizations as specifically discussed below) in connection with their promotions or communications
regarding ANSI affiliation, approval, or certification.
Use of the ANSI Member Icon Exclusively for Full ANSI Members
Recognizing that strong brand recognition is imperative when solidifying the linkage between an organization and its members, the American National Standards Institute
Membership Department has introduced the ANSI Member Icon, a graphic for use exclusively by full ANSI members with prior written permission from ANSI.
The ANSI Member Icon may be used by full ANSI members on their website, as a hyperlink to the ANSI Online website, or in promotional print materials in accordance with this
policy, and with ANSI’s prior written permission, as a mechanism to demonstrate its affiliation with the Institute and the U.S. standards and conformity assessment community.
ANSI Member Icons cannot be placed in any context implying the quality of an entity or its activities, goods, and/or services, or ANSI’s recognition of the same.
To obtain the ANSI Member Icon, or to learn more about the benefits of full and other ANSI memberships, contact Membership Services at email@example.com or 212.642.8922.
For a discussion of the kinds of ANSI membership, visit www.ansi.org/membership
Approved American National Standards and ANSI Accredited Standards Developers
Standards developers accredited by ANSI may choose to use the ANSI Accredited Standards Developer mark, and may also choose to use the Approved American National
Standard mark on any document so approved. However, standards developers may no longer use ANSI’s Logo on the covers or inside front matter of approved American National Standards.
Developers that have previously published ANSI’s Logo on their standards should transition to the Approved American National Standard mark as soon as possible.
Developers shall also note that standards currently carrying the ANSI Logo do not need to be immediately republished; rather, the covers shall be revised with
the appropriate logo or text at the time of the next revision, reaffirmation, or reprint.
To obtain permission to use the ANSI Accredited Standards Developer mark or the Approved American National Standard mark, contact Procedures and Standards
Administration at firstname.lastname@example.org or 212.42.4914.
Certification programs, certificate issuers, and validation/verification bodies that have been accredited by ANSI may choose to use the ANSI
Accredited Program mark. For more information, contact email@example.com.